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About us

A cricket concierge built by players.

Madras Book started with a simple frustration: getting a working cricket ID in India took too long, involved too many strangers and left too many questions unanswered. We rebuilt the flow from scratch around one relationship — you and a WhatsApp agent who actually picks up.

Today we serve players in every Indian state where real-money gaming is permitted, across 30+ verified cricket exchanges, sportsbooks and live-casino platforms — all with instant UPI deposits, same-day withdrawals and a personal manager on WhatsApp.

50k+
Cricket IDs issued
30+
Verified partner platforms
24×7
WhatsApp availability
< 2 min
Median activation time

What we stand for

Four commitments we won't compromise on.

These are the promises that keep Madras Book different from a random Telegram tipster group or a fly-by-night agent.

Verified platforms only

Every partner in our catalogue passes a checklist covering licensing, payout history and dispute resolution before we issue a single ID. If a brand slips, we drop it — no exceptions.

Real humans on WhatsApp

You get a named account manager, not a chatbot. Match-day questions get answered in seconds, deposits are guided step-by-step, and withdrawals happen on the same thread you signed up on.

Payout guarantee

We stand behind every ID we issue. On the rare occasion a platform delays a payout, our team escalates on your behalf and covers the gap while it clears.

Player-first defaults

Deposit caps, session timers, cool-down windows and self-exclusion are all one message away. Safe play isn't an add-on — it's how the service is built.

Our story

From a two-person WhatsApp desk to India's #1 cricket ID concierge.

  1. 2019

    Started as a two-person WhatsApp desk

    Built for friends and family who wanted a hassle-free way to bet on IPL without paperwork or dodgy tipster groups.

  2. 2021

    Grew to 10+ verified partner brands

    Added cricket exchanges, books and live-casino operators — every partner vetted for payout reliability.

  3. 2023

    Introduced the payout guarantee

    We began underwriting delayed payouts ourselves, so players never wait when a platform is slow.

  4. 2026

    30+ platforms, one WhatsApp contact

    Today we serve players across India with instant IDs, secure UPI rails and same-day withdrawals.

Ready when you are.

One WhatsApp message and your ID is live in under two minutes — with the 5% joining bonus applied automatically.

Get your cricket ID on WhatsApp